Thursday, November 28, 2019

Wildlife Biodiversity and Net Deforestation Rates Essay Example

Wildlife: Biodiversity and Net Deforestation Rates Essay Around the world, forests are being logged for timber and paper pulp and cleared to grow mono-crops like soy and palm oil while they are deteriorating from the impacts of global warming. Deforestation is a major driver of global warming, responsible for up to 20 per cent of global greenhouse gas emissions–more than all the cars, trucks, planes, boats and trains in the world combined. Deforestation doesn’t just threaten our climate, it threatens the livelihoods of 1. 6 Billion people that rely on forests for food and economic activity. Forests also serve as habitats to rare and undiscovered animal and plant species and play a key role in providing water and preventing flooding and erosion. Ending deforestation and protecting forests will not only preserve biodiversity and defend the rights of forest communities, it is also one of the quickest and cost effective ways of curbing global warming. Greenpeace is campaigning for zero deforestation, globally, by 2020. Deforestation,  clearance  or  clearing  is the removal of a forest or stand of trees where the land is thereafter converted to a non-forest use. 1]  Examples of deforestation include conversion of forestland to farms, ranches, or urban use. About half of the worlds original forests had been destroyed by 2011, the majority during the previous 50 years. [citation needed]  Since 1990 half of the worlds  rain forests  have been destroyed. [citation needed]  More than half of the animal and plant species in the world live in tropical forests. [2 ] The term  deforestation  is often misused to describe any activity where all trees in an area are removed. not in citation given][neutrality  is  disputed]  However in  temperate climates, the  removal of all trees in an area[not in citation given]—in conformance with  sustainable forestry  practices—is correctly described as  regeneration harvest. [3]  In  temperate mesic climates, natural regeneration of forest stands often will not occur in the absence of disturbance, whether natural or anthropogenic. [4]  Furthermore, biodiversity after regeneration harvest often mimics that found after natural disturbance, including biodiversity loss after naturally occurring rainforest destruction. 5][6] Deforestation occurs for many reasons: trees are cut down to be used or sold as fuel (sometimes in the form of  charcoal) or timber, while cleared land is used as  pasture  for livestock, plantations of commodities and settlements. The removal of trees without sufficient  reforestation  has resulted in damage to  habitat,  biodiversity  loss and  aridity. It has adverse impacts on  biosequestration  of atmospheric  carbon dioxide. Deforestation has also been used in  war  to deprive an enemy of cover for its forces and also vital resources. We will write a custom essay sample on Wildlife: Biodiversity and Net Deforestation Rates specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Wildlife: Biodiversity and Net Deforestation Rates specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Wildlife: Biodiversity and Net Deforestation Rates specifically for you FOR ONLY $16.38 $13.9/page Hire Writer A modern example of this was the use of  Agent Orangeby the United States military in Vietnam during the  Vietnam War. Deforested regions typically incur significant adverse  soil erosion  and frequently degrade into  wasteland. Disregard or ignorance of intrinsic value, lack of ascribed value, lax forest management and deficient environmental laws are some of the factors that allow deforestation to occur on a large scale. In many countries, deforestation, both naturally occurring and human induced, is an ongoing issue. Deforestation causes  extinction, changes to climatic conditions,  desertification, and displacement of populations as observed by current conditions and in the past through the fossil record. [5] Among countries with a per capita  GDP  of at least US$4,600, net deforestation rates have ceased to increase. [when? ][7][8] - Causes According to the United Nations Framework Convention on Climate Change (UNFCCC) secretariat, the overwhelming direct cause of deforestation is agriculture. Subsistence farming  is responsible for 48% of deforestation;  commercial agriculture  is responsible for 32% of deforestation;  logging  is responsible for 14% of deforestation and fuel wood removals make up 5% of deforestation. [9] Experts do not agree on whether industrial logging is an important contributor to global deforestation. [10][11]  Some argue that poor people are more likely to clear forest because they have no alternatives, others that the poor lack the ability to pay for the materials and labour needed to clear forest. 10]  One study found that population increases due to high fertility rates were a primary driver of tropical deforestation in only 8% of cases. [12] Other causes of contemporary deforestation may include  corruption  of government institutions,[13][14]  the  inequitable  distribution of wealth and power,[15]  population growth[16]  andoverpopulation,[17][18]  and  urbanization. [19]  Globalization  is often viewed as another root cause of deforestation,[20][21]  though there are cases in which the impacts of globalization (new ? ws of labor, capital, commodities, and ideas) have promoted localized forest recovery. [22] The last batch of sawnwood from thepeat forest  in Indragiri Hulu, Sumatra,Indonesia. Deforestation for  oil palmplantation. In 2000 the United Nations  Food and Agriculture Organization  (FAO) found that the role of population dynamics in a local setting may vary from decisive to negligible, and that deforestation can result from a combination of population pressure and stagnating economic, social and technological conditions. [16] The degradation of forest ecosystems has also been traced to economic incentives that make forest conversion appear more profitable than forest conservation. [23]  Many important forest functions have no markets, and hence, no economic value that is readily apparent to the forests owners or the communities that rely on forests for their wel l-being. [23]  From the perspective of the developing world, the benefits of forest as carbon sinks or biodiversity reserves go primarily to richer developed nations and there is insufficient compensation for these services. Developing countries feel that some countries in the developed world, such as the United States of America, cut down their forests centuries ago and benefited greatly from this deforestation, and that it is hypocritical to deny developing countries the same opportunities: that the poor shouldnt have to bear the cost of preservation when the rich created the problem. [24] Some commentators have noted a shift in the drivers of deforestation over the past 30 years. 25]  Whereas deforestation was primarily driven by subsistence activities and government-sponsored development projects like  transmigration  in countries like  Indonesia  and  colonization  in  Latin America,India,  Java, and so on, during late 19th century and the earlier half of the 20th century. By the 1990s the majority of deforestation was caused by industrial factors, including extractive industries, large-scale cattle ranching, and extensive agriculture. [26] [edit] Wildlife conservation  is the pr actice of protecting  endangered plant and animal species  and their  habitats. Among the goals of wildlife conservation are to ensure that nature will be around for future generations to enjoy and to recognize the importance of  wildlife  and  wilderness  lands to humans. [1]Many nations are  government agencies  dedicated to wildlife conservation, which help to implement policies designed to protect wildlife. Numerous independent  nonprofit organizations  also promote various wildlife conservation causes. [2] Wildlife conservation has become an increasingly important practice due to the negative effects of  human activity  on  wildlife. The science of extinction. An endangered species is defined as a population of a living being that is at the danger of becoming extinct because of several reasons. Either they are few in number or are threatened by the varying environmental or predation parameters. - Government involvement The Wildlife Conservation Act was enacted by the Government of India in 1972. Soon after the trend of policy makers enacting regulations on conservation a strategy was developed to allow actors, both government and non-government, to follow a detailed framework to successful conservation. The World Conservation Strategy was developed in 1980 by the International Union for Conservation of Nature and Natural Resources (IUCN) with advice, cooperation and financial assistance of the United Nations Environment Programme (UNEP) and the World Wildlife Fund and in collaboration with the Food and Agriculture Organization of the United Nations (FAO) and the United Nations Educational, Scientific and Cultural Organization (Unesco)[9]  The strategy aims to provide an intellectual framework and practical guidance for conservation actions. [9]  This thorough guidebook covers everything from the intended users of the strategy to its very priorities and even a map section containing areas that have large seafood consumption therefore endangering the area to over fishing. The main sections are as follows: * The objectives of conservation and requirements for their achievement: 1. Maintenance of essential ecological processes and life-support systems. 2. Preservation of genetic div ersity. 3. Sustainable utilization of species and ecosystems. * Priorities for national action: 1. A framework for national and subnational conservation strategies. . Policy making and the integration of conservation and development. 3. Environmental planning and rational use allocation. * Priorities for international action: 1. International action: law and assistance. 2. Tropical forests and drylands. 3. A global programme for the protection of genetic resource areas. Map sections: 1. Tropical forests 2. Deserts and areas subject to desertification. Importance Of Wildlife 37  Ã‚  6  StumbleUpon4 If you were of the opinion that cultivated plants and domesticated animals is what wildlife consists of, you are mistaken. Wildlife, in fact, comprises of the innumerous varieties of wild plants, animals, fungi and microorganisms that exist on our planet earth, rather than just cultivated plants and domesticated animals. Knowingly or unknowingly, we largely depend on this wildlife for every elementary requirement in our life. The food we eat, the clothes we wear, the medicines we consume, a variety of building materials used for construction, numerous chemicals used for manufacturing our necessities, all are extracted from the wildlife existing around us. A study by the American Association for the Advancement of Science indicates that as many as 40,000 species of plants, animals, fungi and microscopic animals benefit us in some way or the other. To know the various benefits that this wildlife provides us, read on further. Benefits Of Wildlife Benefits To People Wildlife and nature have largely been associated with humans for numerous emotional and social reasons. A simple stroll around the park amidst some birds provides a fresh breath of life and charges our batteries. Apart from bird feeder in the backyard, we can also take up other active pastimes, such as hiking, hunting, canoeing or wildlife photographing to relieve our parched nerves. Since prehistoric times, animals have been highly useful to us in providing food, clothing and source of income. Benefits To Natural Processes Wildlife plays an essential role in the ecological and biological processes that are yet again significant to life. The normal functioning of the biosphere depends on endless interactions amongst animals, plants, and microorganisms. This, in turn, maintains and enhances human life further. To add on, these ecological processes are vital for agriculture, forestry, fisheries and other endeavors that support human life. Besides, there are several biological processes wherein wildlife plays a key role, such as pollinization, germination, seed dispersal, soil generation, nutrient cycling, predation, habitat maintenance, waste breakdown, and pest control. Benefits to Science, Agriculture, Medicine Studies indicate that woodpeckers are capable of destroying 90% of codling moth larvae residing under the bark of trees. This shows the significance of wildlife and wildlife habitat for preserving genetic diversity. Hence, places where agriculture, forests, and fisheries depend on crops or stocks can ensure that such living resources are enough to withstand the ever-increasing list of threats. Further, in medicine, development of new drugs and treatments are largely dependent on wildlife and wildlife habitat. Interestingly, most pharmaceutical products are a result of discovering or developing wildlife species and not discoveries through the traditional chemistry principles. Today, most medicinal remedies contain at least one ingredient derived from a wild plant or animal.

Sunday, November 24, 2019

Top 5 Tracking Apps for Your 2017 Goals

Top 5 Tracking Apps for Your 2017 Goals If you’re anything like me, you come up with a ton of great resolutions and goals for the new year in a flurry of year-end cheer and optimism, then lose steam somewhere around†¦ February. That’s because all the good intentions in the world can’t necessarily compete with day-to-day distractions and realities. That’s why a good organizational tool is capital-E Essential. There are many different goal-tracking apps and forms you can use to keep you going throughout the year. These free (or low-cost) resources can mean the difference between hitting those goals and re-making them for next year because things didn’t pan out quite the way you intended.1.  AsanaCategory: Web-based productivity toolPrice: free to download and use, with optional in-app purchasesAsana is a project-tracking app that can organize any goal or project into broad tasks, with more granular subtasks. You can make notes on every piece of the project, as well as due dates, and Asana will email you reminders about upcoming milestones. If you have other people involved (as in a work project or a social plan), you can â€Å"assign† various tasks and subtasks to others. Asana is handy for creating specific, manageable goals throughout the year. Also, when you check off a task as â€Å"complete,† you may see a unicorn flashing across the screen to celebrate. How can you go wrong with unicorns?The website (as well as optional mobile apps) is free to use, but premium subscribers can create unlimited projects and receive additional data analysis.2.  GoalsOnTrackCategory: Goal tracking softwarePrice: $68/year membershipGoalsOnTrack is a full-service goal-setting and action plan tool. Whether you’re planning a project in the workplace or managing logistics for a family vacation, GoalsOnTrack offers a system for setting SMART goals to keep things chunked and realistic, creating an action plan that will carry you through the timeline you set, a nd printing out day planner sheets to keep you in the loop on a daily basis.An account costs $68 per year (approximately $5.67 per month), but there is a 30-day risk free trial available.3.  StridesCategory: Mobile appPrice: free to download and use, with optional in-app purchasesYou like dashboards? Strides has dashboards. Lots of dashboards. Strides gives you charts and real-time data on your smartphone or tablet, with reminders to help you form (and stick to!) good habits. Strides is totally flexible- you can track your progress on the go, and have your goal information at your fingertips no matter where you are. It also offers four different types of trackers: Target (specific one-time goal), Average (ongoing periodic goal), Milestones (specific goal with multiple steps), and Habit (ongoing general goal).4.  Coach.MeCategory: Mobile appPrice: free to download and use, with optional premium subscriptions for personal coachingIf encouragement and public accountability are what you need to stay on top of your goals, then Coach.Me might be the right tool for you. The app itself features tracking and goal-setting tools that you can use on your own. Coach.me also has a robust community where users can share goals and offer support and feedback. Both the trackers and the community are free to use when you set up an account. If you’d like to take it to the next level and get expert help on your goals, you can subscribe for varying price points to have regular interactions with a personalized coach.5.  IrunurunCategory: Mobile appPrice: free to download and useIrunurun keeps you accountable to your goals by offering progress meters and giving you points for each bit of progress you make. Ideally, by the time you hit your goal, you’ve got a score of 100. It may not offer you ice cream when you hit a goal, but you get the satisfaction of hitting that triple-digit milestone. The hard numbers can help you focus on particular tasks or habits that wil l ultimately get you to that endpoint.Even if a productivity app isn’t for you, there are plenty of online forms and templates you can print out and keep on your fridge, at your desk, next to your bathroom sink, wherever you want it to go:Goal Setting for SuccessSmart Goals GuideTechnoriGoal Setting BasicsTidy FormsNow that you have your 2017 goals in hand and the tools to organize them, go forth and succeed!

Thursday, November 21, 2019

Integrated Marketing Communcations and Customer Satisfaction Strategy Assignment

Integrated Marketing Communcations and Customer Satisfaction Strategy - Assignment Example The advertising strategy of the company will reflect the company’s mission to improve product and service offerings and make these products and services readily available. Advertising is critical for the company to let the general public know about the existence of the company. Customer awareness is a very important element of any advertising campaign (Knoll, 2012). The advertising initiatives of 360UP are going to help the company reach its marketing goals because more potential customers are going to realize of the existence of the firm’s products and services. â€Å"The value of advertising is based primarily on the number of potential customers that it reaches† (Meyer & Hester, 2003). The use of mass marketing campaigns can be effective at increasing the customer reach of the company. 2) Discuss how the effectiveness of the advertising will be measured. An advertising campaign is good if it is effective at accomplishing the company’s goals. 360UP is th e firm that is starting out in the market, thus advertising is critical to the success of the company. The organization will use various methods to determine the effectiveness of its advertising efforts. A simple way to measure how effective advertising has been towards the bottom line of a company is by determining if the sales of the company increased as a consequence of its marketing efforts. Keeping a weekly log of sales and comparing the trend over time is a way to determine if the company has achieved any sales growth after an advertising campaign. Negative sales growth after the implementation of an advertising campaign is an indicator of marketing failure. In order for a company to increase its customer base it must invest in advertising (Hawkins, 2009). There are other specific ways to determine the effectiveness of advertising efforts. The numbers of Facebook or Twitter users that follow the company online are a good metric to measure the effectiveness of online social med ia advertising efforts. If the company uses banner advertising the number of people that click on the banner is a metric that measures the effectiveness of the campaign. 3) Discuss the promotional strategies that may be used in addition to advertising. 360UP is a company that seeks to expand its business beyond the United States into various international markets. The company will need to use communication adaptation in the future to adequately target foreign customers (Kotler, 2003). Promotions are a great way to increase the revenues of the company in the short term. The first step in evaluating the effectiveness of a promotion is to acquire an understanding of why a customer is interested in purchasing a product or service (Taylor, 1965). 360UP must use a wide variety of promotional techniques to acquire and retain customers. Based on Pareto’s 80-20 rule a firm receives 80% of their customers from 20% of their clients (Hafner, 2001). The use of promotional campaigns can he lp increase the customer retention rate of the company. Five promotional campaigns that the firm can use to attract customers are daily specials, Tuesday extravaganza, flyer coupons, family meals, and value menus. The daily special would consist of offering a different meal from the menu each day at a discounted price. The Tuesday extravaganza is an offer in which the company offers all the meals in its menu at half price from 11:00 A.M. to 2:00 P.M. The flyer coupons is a promotion that provides